RIP grunge?
Soundgarden -- and a style --
fall from the mountaintop
by Matt Ashare
On April 9, Soundgarden called it quits. And I still haven't run across anyone
who seems particularly upset by the news. I know there are disappointed fans
out there at some Web site (http://soundgarden.com.?) publicly mourning,
comforting one another, perhaps even arguing over whether it was bassist Ben
Shepherd's fault. (It's reported that Shepherd walked angrily off stage at the
group's final performance, on February 9 in Honolulu.)
But every platinum act has its faithful. I'm sure David Coverdale's decision
to leave Whitesnake bummed out a fan-club member or two. And Whitesnake were
just another million-selling hair-metal outfit. Soundgarden were one of the
last remaining titans of grunge, the gritty flannel sensation that swept the
nation only five years ago. You'd think -- or I thought -- at the least that
Soundgarden's demise would inspire discussion among the people lunching at the
next booth over at Pizzeria Uno, that the guy in line at Star Market might be
overheard mumbling about it to his girlfriend, or that my parents might call to
ask, "Who is this Soundgarden? Is it a big deal that they broke up?"
Not really, I guess. They were the first of Seattle's finest to be drafted by
the majors, back in '88. And they were one of the few two-time Lollapalooza
veterans. On a more trivial note, they might have been the first underground
band to pull the sneaky faux indie-rock maneuver when, after
signing with A&M, they put out Ultramega OK on SST and waited until
1989 to make their major-label debut with Louder Than Love.
So Soundgarden -- a band formed by Robert Plant-like singer/guitarist Chris
Cornell, bearded guitarist Kim Thayil, drummer Matt Cameron, and bassist Hiro
Yamamoto (replaced first by ex-Nirvana guitarist Jason Everman and then by
Shepherd) -- were certainly important or significant on some level. They might
not have popularized the grunge aesthetic with the same categorical commercial
force as Nirvana and Pearl Jam, but they were the ones who laid the groundwork
for the Seattle phenomenon by proving to the record industry that the scruffy
style could be passed off as metal to the hair-spray-addled fans of MTV's now
defunct Headbangers Ball. And now? They've become the unwitting bearers
of the message that grunge turned out to be every bit as disposable as the
disposable pop it was meant to boot out of the spotlight. Perhaps even more so,
since its eminence seems to have lasted barely five years.
Where has all the grunge gone? We all know what happened to Kurt Cobain. His
bandmates, Foo Fighter Dave Grohl (see opposite page) and Sweet 75's Krist
Novoselic (see page 16), are making music that's fun but hardly matches the
emotional impact or import of Nirvana. Pearl Jam? That band's collective
conscience is so tied up in moral knots that they've begun to alienate even
those people who believe in whatever it is they're trying to accomplish. If two
months ago you'd asked me to pick the Seattle band most likely to throw in the
towel, I'd have said Pearl Jam. Their sales figures have been going downhill
since Ten, and their members are all involved in side projects.
Soundgarden's last album, Down on the Upside (A&M), didn't have a
"Black Hole Sun," but it did just fine. And the Hater excursion of Cameron and
Shepherd wasn't half as serious as Jeff Ament's solemn Three Fish.
As for the rest of the Seattle crew, the Melvins (who rubbed shoulders with
Soundgarden on the seminal grunge artifact Deep Six, a 1986 compilation
on C/Z that also featured the long defunct U-Men, Malfunkshun, Skin Yard, and
Green River) are back on an indie label (Amphetamine Reptile) after a couple
years of poor showings on the majors. But they're as incomprehensible as they
are indestructible. And who else is there? The Screaming Trees? Languishing in
soured commercial oblivion. Mudhoney? Yeah, right. And the bubblegrunge of the
Presidents of the United States of America turned out to have a shelf life
shorter than skim milk.
The top half of this week's Billboard 200 tells an even more sobering
story for those about to rock. Urban soulsters Mary J. Blige, Celine Dion, and
Erykah Badu (see page 22), larger-than-life rappers living and deceased (the
Notorious B.I.G. and Heavy D), glossy folk pop (Jewel), and suburban C&W
(George Strait and LeAnn Rimes) are the biggest sellers. With the exception of
ska poppers No Doubt and Sublime, there's not an alternative rocker to be found
in the top 20. The closest thing to Seattle is the faux grunge of
Silverchair and Tonic, as well as the Nirwanna-be stylings of Bush in the
bottom half of the Hot 100. Mr. Henry Rollins is barely eking out a commercial
existence parked down at #196 with his new Come In and Burn
(DreamWorks).
Which is not to say that grunge is completely dead or that the Great Northwest
no longer supports compelling bands. Three of the best rock albums I've heard
so far this year -- Sleater-Kinney's Dig Me Out (Kill Rock Stars), Built
To Spill's Perfect from Now On (Warner Bros.), and Pond's Rock
Collection (Work Group/Sony) -- are the work of groups from that region.
Only Rock Collection fits neatly into the grunge rubric. Built To
Spill's Doug Martsch was doing grungy punk with Seattle's Treepeople a couple
of years ago, but he now favors art-damaged psychedelia. And Sleater-Kinney
come out of the riot grrrl tradition. It's also worth mentioning that Sub Pop's
second-best-selling band (behind Nirvana), the melodi-core Sunny Day Real
Estate, are rumored to be reuniting for a fall release now that their drummer,
William Goldsmith, has been booted from Foo Fighters.
No, the sound that Seattle chronicler Michael Azerrad described as "a
distorted miasma of guitars, sweat, and benign belligerence that was part punk
and part outré seventies hard rock and metal, spiced up with vestigial
dollops of new wave and goth" (he forgot psychedelia) isn't likely to disappear
any time soon. If 15-year-old boy wonder singer/guitarist Ben Kweller and his
Nirvana-inspired trio Radish are any indication, then there's a generation of
grunge-weaned youth practicing Nevermind riffs in suburban bedrooms
across the country, saving up their allowances for Rat distortion pedals and
Marshall stacks.
But Radish's debut release also indicates a subtle shift away from the roots
Azerrad and many others have traced grunge's origin to. Restraining Bolt
(Mercury) sounds grungy, but it doesn't feel like the grunge that
erupted from Seattle earlier this decade -- rather it's like fake sweat, which
looks like the real stuff in fashion photographs but feels like water from a
spray bottle when it touches your skin. What's missing is the sense of a secret
shared history that once bubbled up from the churning center of Soundgarden's
Zeppelin riffage, Nirvana's barbed hooks, and the lumberjack roar of the
Screaming Trees. Gone is the tension between mass acceptance and underground
loyalty that gave grunge an element of danger. And lost is the subtle irony of
seeing yesterday's ugly ducklings transformed into today's cover boys and girls
-- a feeling that was never far from the surface of Soundgarden's sweaty
torso.
If you saw last year's Seattle-scene documentary Hype, then you already
know that all of those things had been chewed up in the feeding frenzy that
followed Nirvana's initial triumphs. The illusion of subversive importance may
have hovered around a band like Soundgarden in the wake of Nevermind,
but by the time they called it quits, it had become as transparent as the
desperate hype currently surrounding electronica. I doubt that had anything to
do with the break-up, but I have a feeling it's why nobody seemed terribly
surprised by the news that a multi-platinum group with no history of the drug
and personnel problems that have plagued other Seattle luminaries had pulled
their own plug.
In retrospect, what's really shocking is how quickly grunge was commodified,
exploited, and ultimately stripped of its life force -- and how little a
once-groundbreaking outfit like Soundgarden had come to mean in the end. None
of that was Soundgarden's fault. So it's worth at least mentioning that they
were a great rock band.