It goes without saying that Ireland is Britpop's home away from home. In fact,
if you take the bloodline of rock legends as disparate as the Beatles and Oasis
into account, you could even call Ireland the motherland of Britpop. For years,
the Irish pop charts have borne a striking resemblance to their British
counterparts, but it's also not uncommon for an act to reach superstar status
in Ireland before it makes a dent on the British pop charts. The success of the
Corrs is the most obvious example, and it illustrates the enduring influence of
traditional music on Irish taste: even at their most commercial, the Corrs let
their folk roots shine through.
Like the Corrs, British pop singer David Gray is a folk musician at heart, so
it's no surprise that he too began his journey to international stardom on the
Irish pop charts. After spending his youth in Wales and Northern England, Gray
moved to London to try his hand at writing and performing music. He released
three albums in the mid '90s and went on several grassroots tours of the US and
the British Isles. He struggled to make a name for himself everywhere except in
Ireland, which latched onto him with the release of his '93 debut, A Century
Ends (Caroline), and hasn't let go yet.
"Ireland provided some support for me when I was having a hard time getting the
time of day anywhere else," Gray explained over the phone from London a few
weeks before the start of his current North American tour. "The first time I
went there, it blew me away. They gave me a bigger cheer when I came on than I
had ever had walking off. And it got better from there -- these days, it's hard
to get the music across at times because people get so excited. In relative
terms, I'm biggest of all in Ireland."
With the international release of his fourth album, White Ladder (RCA),
a few years back, Gray started playing to screaming fans all over the world.
Propelled by the hit "Babylon" -- which put a bright electronic spin on his Van
Morrison-influenced guitar and vocals -- the disc was a smash in Britain and
Ireland and also went platinum in the US.
Gray's American success was partly the result of a new deal with RCA that was
brokered by Dave Matthews -- a man who knows a little something about
conquering adult-alternative radio. Gray met Matthews during his first US tour
in the early '90s, when both performers were just starting off. Matthews has
been a vocal supporter ever since, and when RCA gave him a boutique label of
his own (ATO), Gray became the first signing.
"It made perfect sense," Gray observes of his business arrangement with
Matthews. "I had a record ready to go, and we were looking for a home for it.
It was a way of Dave starting his record company without having to wait. I
liked the no-bullshit approach of his people, because it's not like Dave hyped
his way to the top. He was a square peg in a round hole in much the same way I
am. All they could say was, `You need to go out and work, and we'll support
you.' It sounds rather basic, but that was an assurance I'd never really been
able to believe in when I'd heard it before."
In November, Gray released A New Day at Midnight (RCA), the long-awaited
follow-up to White Ladder and his fifth album overall. Unlike its
predecessor, which was recorded at his home studio when he was between record
deals, the new disc was made at pro studios with a major-label budget. But Gray
and his long-time producers, McClune and Iestyn Poston, don't deviate much from
the White Ladder formula of smart, personal folk songs dressed up with
classy electronic flourishes.
A New Day at Midnight is a more personal album than its predecessor, and
Gray readily admits that its melodies and subject matter are more melancholy.
"White Ladder had a lot of big tunes on it that left you with a feeling
of being light and uplifting. But this one is more serious, for want of a
better word. The themes are a little darker. The objective is to do what's in
your heart, and the things that happen to me all come out in the music. If I
had my way, it would be a damn sight more downbeat than it ended up.
"Nevertheless, I think it's got quite a few big melodies. It's not an exercise
in total misery -- there's a glimmer of daylight all the way through it. So I
think it's going to be good for people in a different way."
The first single, "The Other Side," is a ghostly lament with Gray on piano and
vocals and little other instrumental accompaniment. "Honey now if I'm honest/I
still don't know what love is," goes the refrain, and by the end it sounds
almost like an epitaph. But the opening "Dead in the Water" isn't as morbid as
its title implies, and "Caroline" is an upbeat country-rocker with jittery
electronic beats and an otherworldly pedal-steel solo by veteran London session
player B.J. Cole.
Gray built his reputation on the road, and he's counting on his current tour to
boost sales of A New Day at Midnight, which debuted at a respectable #17
but isn't exactly tearing up the charts. "I don't really make any attempt to
make commercial records. The fact that White Ladder happened wasn't by
design, it just sort of grew that way. If I happen to make another one, it's
all well and good, but that's not the objective.
"I think what makes a difference with my music is I've got to be there. I
haven't been to the States, and also they've had to go with the most difficult
single first. But now hopefully we'll get more of a reaction. Because I've
really got to be there standing and shouting for anyone to take notice of me."
Issue Date: January 31 - February 6, 2003